The client is a leading global organization that manufacturers and distributes FMCG products. The Marketing Specialist will be responsible for executing effective marketing strategies, assisting with campaign development, analyzing the effectiveness of each campaign and developing lead generation programs. The successful candidate will play an integral role in building and engaging the company’s customer base, and creating effective strategies that will promote the long-term growth of the firm.
Min 5 years exp in a similar role within the relevant industry. Bachelor’s Degree in marketing, advertising or related discipline. Proactive and ability to work independently.
Develop marketing strategies for projects, including company websites and social media. Work closely with the sales team on program development and implementation. Create and execute lead generation programs. Analyze data to determine campaign efficiency. Ensure creative marketing materials undergo regular review and adhere to brand guidelines. Develop and communicate marketing plans, campaign results and project recommendations to seniormanagement team. New Product launches.